Mississauga's Vital Signs

We're launching Mississauga's Vital Signs!

Based on in-depth public opinion research conducted with Leger Marketing, this initiative uncovers key trends across health, diversity, the economy, the environment, and more.

Join us for an engaging webinar to learn how these findings highlight opportunities for growth and collaboration in our community. Register here.

Event Details:
When: Monday, January 13, 2025
Where: Online Webinar
What Time: 11:00 AM

Featured Speakers:

• Hannah Martin, Senior Research Director, Leger Marketing
• Adam Marsella, Director of External Affairs, Novo Nordisk Canada
• Glenn Gumulka, President and CEO, Mississauga Foundation

What is Vital Signs?

Vital Signs is a community report that combines national, provincial, and local data and incorporates residents’ public opinion research on important local issues. This comprehensive report serves as a catalyst for conversations among community members, leaders, and organizations in Mississauga, fostering collaboration and driving action on the matters that are most important to us.

What's New in 2024

Public Opinion Research

In partnership with Leger Marketing, we are conducting a comprehensive public opinion research focused on the health and well-being of our community. This collaboration ensures that our insights are grounded in the perspectives of those who matter most—our residents.

Performance Grading 

Public opinion research will generate an overall performance grade on how well the City is delivering on the Vital Indicators of well-being.

Integration of UN SDG’s

The Vital Indicators will be aligned with the United Nations Sustainable Development Goals (SDGs), ensuring our community's progress is measured against globally recognized benchmarks.

2024 Vital Indicators

• Arts and Culture
• Community Engagement
• Economy
• Environment
• Learning
• Safety
• Sports and Recreation
• Transportation
• Standard of living
• Belonging
• Health and Wellness
• Diversity Equity and Inclusion

Our Sponsors

Presenting Sponsor   

Vital Sponsor

       Indicator Sponsors

Economy                  Community Engagement

Thank you to our Vital Sign supporters : 

• Portage Wealth of Raymond James
• RBC Foundation

Want to become a Vital Sponsor? 

Join us as a sponsor and help us create a brighter future for Mississauga. Click here to learn how.